08-081 November 4, 2008 Biocon India Group Archana Kalegaonkar, Richard Locke, Jonathan Lehrich Earn as you learn. For 25 years this…


I need help with this case

This is a Global Strategy Class. This is a graduate level course.

I need 2 and half pages of detailed information on the 2 questions below.

*****Only Answer the 2 questions with the information in the case*****.

1. Is this Indian CRO market attractive???? Using Porters ‘Five Forces’ frame work and other explain your answer.

2. Does Biocon have a competitive advantage in the Indian market? Can I have one on a global scale? Can it climb the industry value curve consistently?? Would you change its strategic approach? If so how?

Leave a Reply