: Cross-Cultural Issues

Topic: Cross-Cultural Issues

21st century is full of new dawn to the Asian countries and to be precise China. China has shown a powerful entry into international trade with yearly increase in its economic ties with several countries reaching a higher level. As China’s economy continues to grow, attention should be given to China’s cross-cultural ethical differences and how they adopt to new cultures. The difference between the Chinese culture and the Western countries is extremely high and one wonders how they cope up venturing in a new market with little cultural values shared. (Warren, 2006)

China is a generally considered large economy due to exports and ability to import products. China’s population is extremely high therefore high purchasing power as far as population is concerned.  Cross-cultural can be a major stumbling block trying business in a country that has different cultures and believes. While trying to come up with a solution to the problem of cultural ethics, steps have to be followed; analyzing the problem, coming up with possible solutions, choosing the most suitable solution, implementing the solution and setting up measures of evaluating the outcome. (Warren,2006)

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