How can equity theory explain the motivation of employees working at 4-A company?

How can equity theory explain the motivation of employees working at 4-A company?

4-A Pharmaceuticals believe that majority of their competitors rule the employees using fear and an aggressive application of Theory X. the level of comfort and relationship of the employees with 4-A Pharmaceuticals could be explained through the Equity theory. The Equity theory provides that an individual’s level of motivation is primarily influenced by the perspective of what such an individual considers as fair in comparison to other standards. In essence, the activities of the entity illustrate that the entity is driven by ensuring equality and fairness in the organization.

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