Identity, Culture and Organisation

Identity, Culture and Organisation
Question: Why is identity important in organisations?

Choose one organisational context and explore the role of identity dynamics at work, outlining their importance and explaining them theoretically.

The context is you worked during a summer job in an ice cream vendor. This is a small chain shop in the south of France with differents organization, atmosphere in each shop. You are deeply involved in this job.
The essay can be write at the first person
Only 2 important theory to be deeply explained with some definition
analyse on individual or group or organisation

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