Questions: 1.Visit the Web site of The Weather Channel (www.weather.com) Write a report about the type of information available at this site.2.Identify other potential sources of information about the weather.3.Discuss the role of qualitative research in identifying consumers needs for weather-related information. Which qualitative research techniques should be used?4.If a survey were to be conducted to determine consumer preferences for weather-related information, which interviewing method would you recommend? Why?5.Can observation methods be used to determine consumer preferences for weather-related information? If so, which observational methods would you use? Why?