What is a variable of interest that he/she can use to gauge that?

The President of the United States wishes to see how popular he/she is after 6 years in office.

1. What is a variable of interest that he/she can use to gauge that?

2. Is that variable qualitative or quantitative?

3. If it is qualitative, is it nominal or ordinal data? If it is quantitative, is it discrete or continuous?

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